Who this is for
You already know the best way to sell is to help people first.
The Micro-Yes Method is for you if you:
👉 Quick chooser: What best describes you?
If you'd rather build trust than chase attention, you're home.
The Micro-Yes
A tiny, helpful moment: a single tip, answer, or tool that makes the next step obvious.
Each one gives a win, earns trust, and naturally guides people closer to saying yes.
Let’s see how many you already have 👇
You’ve read about Micro-Yes’s — now experience one.
Take this quick 2-minute quiz to see where your marketing flow is creating momentum… and where tiny leaks might be costing you easy yes’s.
Takes about 2 minutes • Instant results • No opt-in required (unless you want the full plan)
Not ready for the quiz? → See Micro-Yes Examples
How Micro-Yes’s work
Give → Guide → Gather → Grow
Give
Give something useful right away — a checklist, cheat sheet, or quick quiz.
Guide
Guide to one next helpful step, not three confusing options.
Gather
Gather only the signals that show what helped — no tracking creepiness.
Grow
Grow by doing more of what worked and trimming what didn't.
Principle: Give before you ask. Ask only after you've helped.
Why giving sells
Reciprocity
Helping first makes people want to keep engaging.
Safety
Tiny wins feel easy and build confidence.
Relevance
Giving value lets you tailor what comes next.
Momentum
Every yes makes the next one easier.
More value up front → easier, more natural sales later.
Steal these Micro-Yes's
We're launching a YouTube series that shows exactly how we build Micro-Yes assets end to end. Episodes drop soon and each one links straight to the live build so you can copy it, remix it, or hand it to your team.
1-Click Polls on Email
Turn a weekly email into a Micro-Yes by adding intent polls that route subscribers to the next helpful asset in two clicks.
Subscribe for the premiere →Path Picker Hero on Website
Rebuild your hero section so visitors choose their own path and land inside the right Micro-Yes before they scroll.
Subscribe for the premiere →Building Dynamic Cheatsheets
Upgrade static PDFs into interactive cheatsheets that personalize themselves and collect zero-creepy insight.
Subscribe for the premiere →Building an Intent Quiz
Design a segmented quiz that surfaces the perfect next Micro-Yes and tees up a natural follow-up offer.
Subscribe for the premiere →The Micro-Yes Hub
Once you start creating these little yes's, you'll want a simple place to manage them.
That's the Micro-Yes Hub: a single home for all your value-first assets, built like software instead of dusty PDFs.
Your Hub:
Punch above your weight
Look like you've got a content team of ten.
Imagine having a resource hub at the level of the brands you follow (like HubSpot or Neil Patel) without their budget or headcount.
With the Micro-Yes Method, you can look and operate like a larger brand: helpful resources, a steady publishing rhythm, and trust that compounds.
Insights & recommendations (how to help more)
Your Hub doesn't just show stats — it turns behavior into direction.
See what helped. Do more of it.
Hot topics
Pricing tips convert 2x better — create more like that.
Drop-offs
Most visitors pause at Step 3 — try a 30-second explainer.
Ready-to-help list
17 people chose Clarity and used the calculator — offer a quick audit.
Smart follow-ups
Engagement segment responds +22% to community prompts.
Ethical by design: aggregate first, respect consent, and surface only what's needed to deliver more value.
Common questions
No — it's a value path. Every Micro-Yes gives something first, so the sales ask feels like the next logical step, not pressure.
→
Not at all. Add one or two Micro-Yes's where you already get traffic, then scale into a Hub when you're ready.
Nope. When every step helps, the sale happens as a side effect of trust.
Choose your path
DFY - Micro-Yes Factory
Fastest way to get live results
Send a 5–10 min video → get a value engine that sells itself.
- ✓Interactive cheat sheet, short quiz, blog article
- ✓Nurturing email and 3 short videos
- ✓Opt-ins after value, not before
- ✓Segmentation based on what helped
- ✓Insight prompts that tell you what to do next